Marketing Strategy

Product Description

This test is adaptive and measures the candidate's knowledge of the strategic issues involved in developing a marketing plan. It is designed for experienced marketing professionals and covers the following topics: Planning, Assessing Opportunities, Segmentation, Satisfying Customers, Cost of Entry, and Integration.

Product Summary

Industries	Retail , Manufacturing, Healthcare, Customer Service, Telecommunications, Banking/Finance, Insurance
Propositions
Languages	English (USA)
Completion Time	26 minutes
Competencies